Innovation Culture of the Tata Group

Innovation Culture of the Tata Group

Weak Signal's progress: fully-fledged

This Weak Signal came from: 
European Commission Framework Programme for RTD

The theme/scheme related to this Weak Signal: 
Theme 8 - Socio-economic Sciences and the Humanities

The sub-theme that best relates to this Weak Signal: 
Blue Sky Research on emerging issues and other research economies

When did the Weak Signal manifest ? 
2005-now

Weak Signal's description 
Tata Consultancy Services, a firm belonging to India´s Group, makes internal innovation corporate culture top priority. Several strategies have been implemented in order to build a culture of innovation and stimulate employees to think innovatively. These strategies involve e.g. creative thinking as one of nine performance categories on which employees are evaluated as well as making innovation an essential component of all trainee programs. Furthermore five hours of the 45-hour week can be used by employees for developing ideas on new concepts and product improvements. An internal social network that permits employees to post, comment and vote on ideas supports the idea generation process.